ASICS Shoes
Founded in Kobe, Japan in 1949, ASICS (an acronym for anima sana in corpore sano) built its reputation on GEL cushioning and biomechanics research. Its modern superfoams — FF Blast+, FF Turbo — power some of today's most awarded trainers.
From Kayano to Superblast
GEL-Kayano is the long-running flagship for supported miles; GEL-Nimbus is the plush neutral cruiser; GT-2000 covers stability at a friendlier price. The newer Superblast and Novablast lines — tall stacks of light, bouncy foam — earned cult status among high-mileage runners, and Metaspeed is the race-day plate. The retro side (GEL-Lyte, GEL-Kayano 14) is quietly one of the strongest heritage catalogs in sneakers.
Fit and feel
ASICS traditionally fits secure through the heel with a medium forefoot, true to size. The modern Blast-series midsoles run softer and more rockered than classic GEL models — try both families before deciding what 'ASICS feel' means to you.
ASICS FAQs
+Is the Superblast worth it?
For high-mileage runners who want one shoe for everything from easy days to long tempos, it's one of the best-reviewed trainers of the past few years. For occasional runs, a Novablast or Nimbus delivers most of the experience for less.
+Kayano or GT-2000?
Both are stability shoes; Kayano adds more cushioning, more tech and more price. GT-2000 gives most runners all the support they need.
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